Your webshop is too slow!

Speed on your webshop is a crucial competitive parameter. If you think your webshop could be faster, don't hesitate to do something about it. Customers have no time to wait for your webshop to show photos, videos, variations, prices, etc. The same applies to Google. You will be punished on the ranking if your webshop is not running optimally!

Illums Bolighus - B2C Webshop

There are many exciting technologies on the market for speed optimization. At NORRIQ we only use the best technologies to guarantee the optimum speed of our solutions. Our knowledge of the technologies is based on many years of experience, many different experts and in-depth know-how.

Among our many e-commerce customers, we can certainly mention Illums Bolighus, because of their successful and exciting B2C Webshop. Illums Bolighus and NORRIQ started a collaboration in 2018, because the new B2C webshop needed a facelift. The goal was ambitious. It should be a webshop that could beat their competitors and other large webshops with different "meters" when it comes to speed.

The task was to develop a new responsive design by NORRIQ, with the goal of an optimal search engine optimization, integration of inventory management and enormous speed improvement.

"NORRIQ helped us come up with the best solution that helped us fulfill our desire for an extremely fast e-commerce solution. The collaboration with NORRIQ was professionally and proactively managed throughout the project, enabling us to comply with our schedule and the final deadline "Anton Danielsen, e-commerce manager.

Illums Bolighus and the talented solution architects from NORRIQ have jointly developed an advanced technology that enables Illums Bolighus to deliver live updates of prices, shares and images to customers, without compromising user response times on the webshop.

Illums Bolighus has a webshop that is 15 times faster than its competitors. And it can be felt throughout the company!

Illums Bolighus has a webshop that is better than some of the largest e-commerce solutions in the Scandinavian region. The test showed that illumsbolighus.dk was up to 15 times faster than competing Danish and Scandinavian web stores on the B2C market.

Taking into account the amount of live data flows between the direct integration in Microsoft Dynamics NAV / Business Central and the webshop, something very unique has been done during development.

Before Illums Bolighus started the collaboration with NORRIQ, the biggest challenges regarding the speed of the webshop were the many users - especially when it comes to campaigns such as shopping evenings and Black Friday. That is why it was crucial for Illums Bolighus that the new solution is able to handle the pressure without having purchase queuing systems. The speed should be at the top regardless of the pressure the servers were exposed to.

The shopping evenings caused great peak times, as a result too many users surfed the webshop. Users experienced interruptions while shopping and paying. Thanks to the new system, new commercial opportunities were created to send more traffic via the webshop and thus increase sales considerably without waiting times. After the new solution was launched, the Illum Bolighus shopping evenings could be run without queue systems or the crashes - resulting in a 45% higher revenue.

Fastest and best performing B2C webshop on the DynamicWeb platform

Because of the launch of the new Illums Bolighu webshop, a test was done with DynamicWeb, where it was determined that Illums Bolighus is the fastest webshop on a DynamicWeb solution so far.

Do you want to know more about how important the speed is for the success of your webshop, the technical basis of Illums Bolighus or the commercial opportunities that lie before you in a B2B or B2C Web shop, please contact us. NORRIQ has many years of experience in e-commerce and has extensive experience with intelligent webshop solutions, live integrations between Microsoft Dynamics NAV / Business Central and Webshops.

General information about the solution:

  • DynamicWeb CMS-system

  • N-XPI – PIM-system from NORRIQ

  • N-LWI – Live integration with NAV

  • CloudFlare

  • WMS warhousing setup

 
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